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Apple just introduced the brand new MacBook Neo, a $599 Mac that could become one of the most popular laptops Apple has ever released. I’m in New York City at Apple’s Apple Experience event where I got hands-on time with the MacBook Neo along with the other products announced this week.
The MacBook Neo features a completely new design with color options like silver, blush, citrus, and indigo along with a color-matched keyboard. It also becomes the first Mac powered by an iPhone chip, using the A18 Pro from the iPhone 16 Pro lineup.
For $599 you get a 13-inch Liquid Retina display, 500 nits of brightness, Apple Intelligence support, 8GB of RAM, and 256GB of storage. Apple claims it is up to 50% faster than the bestselling PC with Intel Core Ultra 5 and up to 3x faster for AI workloads.
The MacBook Neo also offers up to 16 hours of battery life, USB-C connectivity, Wi-Fi 6, Bluetooth 6, and a lightweight design that makes it perfect for students and first-time Mac users.
In this video I also briefly recap the rest of Apple’s announcements including the Studio Display XDR with ProMotion, refreshed MacBook Air and iPad Air models, M5 Pro and M5 Max MacBook Pros, and updates to the iPhone 17e.
Preorders for the MacBook Neo are available now and it launches March 11.
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