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See how AI can simplify scouting and speed up squad planning decisions.
In this episode of our Product Inspiration Series, Michael Kesselmann (Product Manager, SAP Sports One) and Achim Ittner (VP for Sports at SAP) share how AI-assisted scouting with SAP Joule in SAP Sports One helps clubs and federations turn large volumes of written scouting reports into clear, decision-ready insights.
Scouting teams often create dozens of written reports per player, capturing match performance, strengths, weaknesses, and potential. Turning all of that detail into a management summary can be time-consuming and inconsistent. In this video, you’ll see how Joule supports scouting workflows by consolidating text-heavy reports, answering performance-related questions on demand, and generating structured player summaries in seconds. The result is faster alignment across scouting and leadership teams, less manual effort, and more confident decisions when identifying who to follow up on next.
You’ll also get a quick demo walkthrough showing how users can open Joule directly in SAP Sports One, ask natural-language questions like “What are this player’s strengths?”, and receive summaries in the format they need, including short text and bullet points for easy sharing with decision makers.
Chapters:
00:00 – Introduction
02:54 – Start of the Demo
03:38 – Demo: Scouting Reports in SAP Sports One
04:09 – Demo: AI-Assisted Scouting with Joule in SAP Sports One
05:05 – Summary: Intelligent CX from SAP
Further information:
• SAP solutions for Sports and Entertainment: https://sap.to/6051B64MIF
• Get ready and experience Intelligent CX from SAP: https://sap.to/6052B64MI2
• Learn more about SAP Sports One: https://sap.to/6053B64MIN
• Discover AI-assisted Scouting in SAP Discovery Center: https://sap.to/6054B64MI4
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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://sap.to/6050B64ML6
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