Canalys revealed that Apple became the best-selling smartphone maker in Europe during Q4 2023. The US company’s success was fueled by strong demand for the iPhone 15 Pro and Pro Max during the holiday period, but Samsung kept the top spot for the whole of 2023.
The overall market saw 129.8 million shipments for the calendar year, which was 8% lower than the 140.8 million units in 2022. However, Canalys predicted that Europe will see a single-digit growth next year, driven by an impending refresh cycle of devices bought during the pandemic.
High-end smartphones took a…
Canalys revealed that Apple became the best-selling smartphone maker in Europe during Q4 2023. The US company’s success was fueled by strong demand for the iPhone 15 Pro and Pro Max during the holiday period, but Samsung kept the top spot for the whole of 2023.
The overall market saw 129.8 million shipments for the calendar year, which was 8% lower than the 140.8 million units in 2022. However, Canalys predicted that Europe will see a single-digit growth next year, driven by an impending refresh cycle of devices bought during the pandemic.
High-end smartphones took a… Read More GSMArena.com – Latest articles
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