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Valentin Minkov from the Emarsys Product Management at SAP provides an overview on pre-packaged customer engagement tactics in SAP Emarsys for Utility and Energy companies. Watch this product inspiration video to learn about the utilities tactics in SAP Emarsys Customer Engagement as well as our latest innovations for this industry.
The key highlights shared in this video are:
00:00 – Introduction
00:53 – Why does SAP Invest in Utilities Tactics in SAP Emarsys?
02:49 – What Specific Engagement Tactics do we Offer?
04:34 – How Easy is it for Utilities Customers to Implement SAP Emarsys?
05:28 – Start of the Demo
06:29 – Demo: Welcome Tactic for Utilities in SAP Emarsys
07:30 – Demo: Segmentation in SAP Emarsys
08:18 – Demo: Lookup Consumer Recording in SAP S/4HANA Utilities
08:45 – Demo: Email Editor with Utilities-Specific Personalization Tokens
10:19 – Demo: Create a Custom Token based in SAP S/4HANA IS-U Data
11:45 – Demo: Preview Personalized Campaign in SAP Emarsys
13:53 – Demo: Contract Renewal Tactic for Utilities
15:12 – Demo: Extend Predefined Tactic
16:38 – Demo: Paperless Communication Sign-Up Tactic for Utilities
18:17 – End of Demo
18:33 – Summary Intelligent CX from SAP
Further Information:
– Get ready and experience Intelligent CX from SAP: https://sap.to/6054qqXC2
– Find out more about SAP Emarsys Customer Engagement: https://sap.to/6055qqXCN
– Explore Utilities solutions from SAP: https://sap.to/6056qqXC4
– Engage with us through the SAP Community for Utilities: https://sap.to/6057qqXCf
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