Secure Your Digital Journey with SAP CIAMÂ
Over the years, working in customer experience and digital technologies, I have witnessed the rapid evolution of both customers and the infrastructure needed to serve them. When you consider the “customer,” the need to understand who they are has become a central focus of the user experience. The world of digital identity has continuously adapted. Social logins once felt like the future—now, passwordless or passkey authentication is a requirement. Data privacy has shifted from an afterthought to a boardroom priority, largely driven by regulations like GDPR, CCPA, and others. What used to be considered “good enough” security no longer suffices, as becoming the subject of a data breach headline is a risk no company can afford..Â
Even my daughter now warns me not to share her identity online, as I don’t have her consent—proof that awareness of digital risks is becoming second nature to the next generation. In this new era, trust isn’t a nice-to-have; it’s the foundation of every customer interaction.Â
That’s why Customer Identity and Access Management (CIAM) is a critical part of any modern digital strategy and future-forward IT landscape. When organizations get digital identity right, they unlock more than just security—they create better, more trusted customer experiences at every touchpoint.Â
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Bridge the Gap Between Experience and TrustÂ
In today’s digital-first landscape, businesses must navigate the challenge of delivering seamless customer experiences while ensuring robust data protection—a balance that is crucial for building trust with increasingly privacy-conscious consumers. However, many organizations are stuck navigating data silos, which fragment customer insights and prevent a unified understanding of their audience. Â
SAP CIAM offers a comprehensive solution to these challenges by unifying data management, enhancing security frameworks, and simplifying privacy compliance. It empowers businesses to protect against threats, manage identities efficiently, and offer personalized user experiences that foster customer loyalty.Â
SAP CIAM overcomes the limitations of outdated systems and enables organizations to confidently:Â
Secure users Reduce privacy concerns Scale efficientlyÂ
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Secure Users and Safeguard Data Â
Concerned about data breaches? SAP CIAM is engineered to protect your customer data and minimize security risks, building trust between you and your customers. By prioritizing robust threat detection and protection, this solution ensures your business remains secure, fostering loyalty and reinforcing customer confidence in sharing their data.  Â
Access real-time password suggestions Utilize built-in screen sets for password updates Generate one-time passwords Integrate with external identity services Enable biometric sign-in for secure login Harness AI risk-based authenticationÂ
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For a deeper look at how SAP CIAM addresses today’s evolving security landscape, join us at SAP TechEd on November 6 for a dedicated CIAM security session. Register here to secure your spot and learn more.Â
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Reduce Privacy Compliance RiskÂ
Keeping up with evolving privacy regulations can be daunting. SAP CIAM simplifies these challenges through efficient consent management capabilities, enabling businesses to adhere to global standards like ISO, BSI, and SOC 2. With user-friendly self-service portals, SAP CIAM respects customer privacy while maintaining compliance—ultimately strengthening trusting relationships.Â
Capture consent across all channels Customize for privacy policies and brand Configure single sign-on (SSO) Enable global accessÂ
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Increase Efficiency at ScaleÂ
Worried about system overload during peak times? SAP CIAM effortlessly manages traffic spikes, supporting billions of unique identities and transactions monthly. This capability allows businesses to capitalize on each opportunity without technical setbacks or undue stress on IT teams. With 347 million active users across 85 thousand sites, SAP CIAM is a proven solution for large-scale digital operations.Â
Design and execute identity flows Duplicate site configurations and settings Offer OOTB, OIDC-compliant login experiences Create identity screens with drag-and-dropÂ
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Elevate Your Identity Strategy with SAP CIAMÂ
SAP CIAM empowers businesses to bolster their security measures, ensure data privacy compliance, and efficiently scale their digital operations. Additionally, it offers pre-configured connectivity with over 60 SAP products, including SAP Business Technology Platform, SAP S/4HANA, SAP Customer Experience solutions, and SAP cloud ERP solutions, enhancing integration across your enterprise.Â
Incorporating SAP CIAM into your digital strategy could be the next step toward elevating your business with enhanced security, data protection, and scalability.Â
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Learn more here.Â
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​ Secure Your Digital Journey with SAP CIAM Over the years, working in customer experience and digital technologies, I have witnessed the rapid evolution of both customers and the infrastructure needed to serve them. When you consider the “customer,” the need to understand who they are has become a central focus of the user experience. The world of digital identity has continuously adapted. Social logins once felt like the future—now, passwordless or passkey authentication is a requirement. Data privacy has shifted from an afterthought to a boardroom priority, largely driven by regulations like GDPR, CCPA, and others. What used to be considered “good enough” security no longer suffices, as becoming the subject of a data breach headline is a risk no company can afford.. Even my daughter now warns me not to share her identity online, as I don’t have her consent—proof that awareness of digital risks is becoming second nature to the next generation. In this new era, trust isn’t a nice-to-have; it’s the foundation of every customer interaction. That’s why Customer Identity and Access Management (CIAM) is a critical part of any modern digital strategy and future-forward IT landscape. When organizations get digital identity right, they unlock more than just security—they create better, more trusted customer experiences at every touchpoint.  Bridge the Gap Between Experience and Trust In today’s digital-first landscape, businesses must navigate the challenge of delivering seamless customer experiences while ensuring robust data protection—a balance that is crucial for building trust with increasingly privacy-conscious consumers. However, many organizations are stuck navigating data silos, which fragment customer insights and prevent a unified understanding of their audience.  SAP CIAM offers a comprehensive solution to these challenges by unifying data management, enhancing security frameworks, and simplifying privacy compliance. It empowers businesses to protect against threats, manage identities efficiently, and offer personalized user experiences that foster customer loyalty. SAP CIAM overcomes the limitations of outdated systems and enables organizations to confidently: Secure users Reduce privacy concerns Scale efficiently  Secure Users and Safeguard Data  Concerned about data breaches? SAP CIAM is engineered to protect your customer data and minimize security risks, building trust between you and your customers. By prioritizing robust threat detection and protection, this solution ensures your business remains secure, fostering loyalty and reinforcing customer confidence in sharing their data.   Access real-time password suggestions Utilize built-in screen sets for password updates Generate one-time passwords Integrate with external identity services Enable biometric sign-in for secure login Harness AI risk-based authentication  For a deeper look at how SAP CIAM addresses today’s evolving security landscape, join us at SAP TechEd on November 6 for a dedicated CIAM security session. Register here to secure your spot and learn more.  Reduce Privacy Compliance Risk Keeping up with evolving privacy regulations can be daunting. SAP CIAM simplifies these challenges through efficient consent management capabilities, enabling businesses to adhere to global standards like ISO, BSI, and SOC 2. With user-friendly self-service portals, SAP CIAM respects customer privacy while maintaining compliance—ultimately strengthening trusting relationships. Capture consent across all channels Customize for privacy policies and brand Configure single sign-on (SSO) Enable global access  Increase Efficiency at Scale Worried about system overload during peak times? SAP CIAM effortlessly manages traffic spikes, supporting billions of unique identities and transactions monthly. This capability allows businesses to capitalize on each opportunity without technical setbacks or undue stress on IT teams. With 347 million active users across 85 thousand sites, SAP CIAM is a proven solution for large-scale digital operations. Design and execute identity flows Duplicate site configurations and settings Offer OOTB, OIDC-compliant login experiences Create identity screens with drag-and-drop  Elevate Your Identity Strategy with SAP CIAM SAP CIAM empowers businesses to bolster their security measures, ensure data privacy compliance, and efficiently scale their digital operations. Additionally, it offers pre-configured connectivity with over 60 SAP products, including SAP Business Technology Platform, SAP S/4HANA, SAP Customer Experience solutions, and SAP cloud ERP solutions, enhancing integration across your enterprise. Incorporating SAP CIAM into your digital strategy could be the next step toward elevating your business with enhanced security, data protection, and scalability.  Learn more here.    Read More Technology Blog Posts by SAP articlesÂ
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