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@alixearle visits Microsoft’s headquarters for an inside tour of the Surface hardware lab, a trip inside the world’s quietest room, and a firsthand look at how Microsoft products are designed.
Sitting down with Microsoft Consumer CMO Yusuf Mehdi, Alix shares the story behind her viral skincare launch with Reale Actives, how creators can stay authentic while growing, and what it really takes to grow as a creator in the age of AI.
Chapters:
00:00 – Intro
00:28 – Surface Hardware Lab Tour
00:51 – Alix Earle reflects on the past year
01:35 – Staying authentic and trusting intuition
03:06 – Founding Reale Actives
05:08 – Nurturing audience relationships
07:19 – Inside Microsoft’s Quietest Room
07:39 – Alix’s thoughts on her campus tour
09:38 – Using AI as a creator Read More Microsoft
