Google’s new JPEG image encoder offers higher quality and saves on size and bandwidth

We humans are visual creatures, and while video is the predominant choice for information consumption online these days, making up over 80% of all the online traffic, images have and will continue to play a major part in the digital experience. Whether we like to think about it or not, all of the data bandwidth we consume has a cost and titans of industry like Google have a vested interest to optimize said cost. Well, for better or worse, the search giant’s last effort in the image format space – WebP didn’t exactly go so well and failed to come close to its goal of replacing JPG, PNG and…

​ We humans are visual creatures, and while video is the predominant choice for information consumption online these days, making up over 80% of all the online traffic, images have and will continue to play a major part in the digital experience. Whether we like to think about it or not, all of the data bandwidth we consume has a cost and titans of industry like Google have a vested interest to optimize said cost. Well, for better or worse, the search giant’s last effort in the image format space – WebP didn’t exactly go so well and failed to come close to its goal of replacing JPG, PNG and…   Read More GSMArena.com – Latest articles